Harm perception of
nicotine products in college freshmen
Abstract
This study examined
the association of
sociodemographic
characteristics and
smoking behaviors
(i.e., cigarette,
cigar, and
water-pipe) with
nicotine product
harm perception in
college freshmen.
Students were asked
to compare the
perceived
harmfulness of 11
nicotine-delivering
products with that
of a regular
cigarette. Data were
from a
cross-sectional
Internet survey
conducted during the
spring 2004 semester
at a private
university (N =
411).
Binomial logistic
regression was used
to determine the
association between
sociodemographic and
behavioral factors
with nicotine
product harm
perception. A
statistically
significant
association was
found between
nicotine product
harm perception and
sex, race, income,
citizenship, and
smoking behavior
(p</=.05).
Regarding the three
medicinal nicotine
replacement
therapies, 19.6% of
respondents
incorrectly
perceived the
nicotine patch to be
as harmful as or
more harmful than a
regular cigarette;
corresponding values
were 24.1% for
nicotine gum and
52.9% for nicotine
inhaler.
Respondents
incorrectly
perceived the
following smoked
tobacco products to
be less harmful than
regular cigarettes:
ultra-light
cigarettes (40.4%),
water-pipe (37%),
light cigarettes
(35.2%), cigarillos
(17.4%), and cigars
(16.9%).
Regarding smokeless
nicotine products,
89.3% of respondents
incorrectly
perceived dip and
chew to be as
harmful as or more
harmful than regular
cigarettes;
corresponding values
were 36.2% for
nicotine lollipops
and 35.2% for
nicotine water.
Our findings reveal
misperceptions about
nicotine product
harmfulness and
underscore the
importance of
developing a science
base to inform
policies and educate
consumers about
these products.
http://www.informaworld.com/smpp/content~content=a781712955~db=all~tab=cont
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